Documentation of statistics: Radio and TV Statistics: Advertising (Discontinued)
TV 2 is priced according to the applicable, official GRP price, TV3 and SBS TV are priced in relation to TV 2, which means that the calculated spend is lower than for preceding years.
https://www.dst.dk/en/Statistik/dokumentation/documentationofstatistics/radio-and-tv-statistics--advertising--discontinued-
Documentation of statistics